News and Articles

JB – recipient of one on one sales and national key accounts coaching

“You have been a huge source of knowledge & inspiration... You've been an awesome mentor to me and I feel very lucky to have had the opportunity to work with you.” JB

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Pat on the Back from our client Viscosity

Traction Consulting have been working with us for the past 12 months. As a co-owner and winemaker for Viscosity Ltd, I have benefited from Robert's experience and focus needed to market and sell wine both nationally and internationally. His experience with branding, pricing and most importantly communicating with international buyers has added more depth and professionalism to our business. As a result of working closely with Traction, we have streamlined our Australian and domestic business and have made great progress in international markets. I highly recommend Traction Consulting to any beverage business needing product-sprecific marketing advice, strategic and/or sales work.
- David Tyney, Viscosity Ltd

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June 2014 - NZTE Capability Development Vouchers Scheme

Traction Consulting offers two training/coaching services "New Zealand Wine / Liquor market structure and insights" and "Wine and Liquor industry Management - Coaching and ongoing mentoring." 

We are pleased to announce that Traction coaching "has qualified for the NZTE Capability Development Voucher Scheme."

Small businesses may qualify for vouchers to help pay for services such as training workshops, courses and coaching that build the management capabilities of their owners, operators and key managers.

For more information on the NZTE Capability Development Voucher Scheme please go to:

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Hawke's Bay Wine Growers Winter Issue 2014
- Traction Consulting article